Company: Enter your company name, which will appear as a header on your site if you do not have a logo.
Admin Email: Enter the administration email address you wish to use to be notified about site processes, inventory quantities, wholesale setup, etc.
Site Message: Enter a site message that will appear wherever you add the %SITE_MESSAGE% include in your template.
Email Link: If you wish to use the email a friend pop up, enter the text you wish to display in that link.
Meta Title: Enter the default page title that is different than your company name. Used for search engine optimization
Meta Description: Enter the default meta description that will appear on your site. Used for search engine optimization
Meta Keywords: Enter the default meta keywords that will appear on your site. Used for search engine optimization
Override Content: Enter text here if you want to close your site temporarily and replace all page content with this content.